Honda Named Best Overall Brand for Retained Value

Honda has been named the best overall car brand for retained value for the second consecutive year. Canada’s leading automotive data and analytics provider, Canadian Black Book, announced the results as part of the fifteenth edition of its Best Retained Value Awards.

“Honda vehicles have a global reputation for reliability, engineering, safety and just being plain fun to drive,” says Steve Hui, assistant vice president, Honda Canada. “Our cars and trucks maintain a higher retained value because of the quality of materials and state-of-the-art manufacturing. The Honda Civic is built right here in Canada by some of the most dedicated and talented automotive associates in the world.”

In addition to Honda winning the best overall car brand in Canada, the Honda Civic won the best main car retained value award with the Honda Accord placing third.